Welcome to the GROHE Press Area

Covering a wide range of topics, our press releases and images keep you abreast of current developments. Be inspired by GROHE, the global brand for sanitary products and systems.

For any questions and suggestions, please contact us

Thorsten Sperlich

Chief Communications Officer

Tel.: +49 (0) 211 9130 - 3030

E-Mail: media@grohe.com

Gita Ghaemmaghami

Leader, Communications MENA, LIXIL EMENA

Tel: +9714 4214556

Mobile: +97155 4376534

E-Mail: gita.ghaemmaghami@grohe.com

Recent press releases

GROHE scales up efforts to tackle the climate crisis following COP26

• COP26 gives rise to companies to step up efforts to tackle the climate crisis

• Celebrating the achievement of several sustainability milestones in 2021, GROHE vows to overcome further challenges

• GROHE manifests its sustainability commitment as Lead Partner for the Transformation Field “Resources” at the German Sustainability Award 2022

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As the founder sponsor of the World Architecture Festival 2021 GROHE empowers architects to create healthier urban landscapes

• World Architecture Festival (WAF): The digital edition 2021 took place with the theme “Resetting the city” from November 30th until December 3rd

• Headline partner GROHE awards Water Research Prize to Techlab laboratory’s façade solution which tackled water scarcity around the globe with a unique design project inspired by nature

• The exclusive festival content can be visited via WAF’s digital pass or via the brand platform GROHE X

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GROHE wins coveted Red Dot Award 2021

● Digital platform GROHE X wins Red Dot Award Brands & Communication Design 2021 in new “Digital Solutions” category

● Starting point for a new era of brand experience: customized content for B2B target groups meets space for personal exchange

● A complete success: around 222,000 visitors have already explored GROHE X since the launch

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GROHE Allure and GROHE Rainshower Aqua Body sprays

● Modern luxury for the personal home spa: GROHE presents two new premium highlights for the bathroom

● Progressive designs meet technological precision: the reinvention of GROHE Allure

● Soothing showering pleasure thanks to GROHE Rainshower Aqua Body sprays

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Eurosmart Kitchen

With the modernized update of the popular classic Eurosmart, GROHE is offering a product matching every kitchen. With new design options, user-centric features and hassle-free installation at an affordable price, Eurosmart enables installers to offer a cost-efficient portfolio that fulfills customers’ needs.

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Press Releases

Eurosmart Bathroom

With the relaunch of the Eurosmart line, GROHE reinvents one of its core products with a contemporary design and future-oriented functions ensuring that the Eurosmart portfolio always grows in line with a changing society’s requirements and that it keeps adapting to modern needs.

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Press Releases

Baulines Kitchen

With GROHE Baulines, installers and planners know what they are offering their customers: high and long-lasting quality along with reliable functionality and an aesthetic. Simple but functional, GROHE Baulines offers what modern consumers need and want in today’s kitchen.

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Press Releases

Baulines Bathroom

The GROHE Baulines faucet portfolio is a real all-rounder at an entry-level, offering a modern design with smart features. Furthermore, Baulines enables installers and planners to answer increasing customer demands with a convenient complete bathroom portfolio.

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Press Releases

SPA

GROHE will launch GROHE SPA in September 2021: dedicated premium products, developed in response to the growing health and wellness trend with the aim of creating unique water experiences for all five senses.

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Press Releases

Rainshower SmartActive

GROHE's latest shower innovation offers the right answer to the customer needs: The hand shower Rainshower SmartActive with smart functions and intuitive operation allows users comfortable shower enjoyment tailored to their wishes.

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Smartcontrol Kitchen PVD sinks

In line with the Perfect Match philosophy, GROHE is setting new design standards with a coordinated range of faucets and PVD sinks in matching colors. Architects can offer their customers a versatile selection of carefully chosen colors from "Cool Sunrise" to "Hard Graphite" or "Warm Sunset," enabling full freedom of choice.

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Press Releases

GROHTHERM thermostats

With the intelligent CoolTouch technology featured in both GROHTHERM 800 and 1000, GROHE meets consumers’ demands for safety. It offeres the state-of-the-art technology, multifunctional features, and renowned high standards of quality and design customers expect from the global brand GROHE.

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Press Releases

Tempesta 250

Rain showers are still trendy: 55% of Germans would like to have a generous head shower where the spray pattern covers the whole body like raindrops. With its full face Rain spray and a generous diameter of 250 mm, the new GROHE Tempesta 250 head shower, is impressive in every aspect.

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Press Releases

Zedra Kitchen

A highlight among the many user-friendly features of the GROHE Zedra is the Triple Spray, which offers additional comfort for everyday kitchen challenges. Zedra is a fantastic example of GROHE's product philosophy: consumer-centric design combined with state-of-the-art technology enabling a more sustainable water consumption.

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